For Hallmark Channel Wines, we wanted to promote our holiday wines online with snappy headlines that drove click-through to buy all four wines: Holly, Jolly, Jingle, and Joy.

In addition to the winning lines shown here, some other options I whipped up were:

Let it Snow & Let it Breathe

It’s about Christmastime for Good Wine

Four Holiday Trends for Your Family and Friends

Nothing was stirring, but glasses were definitely pouring

Good will & Good wine toward everyone

Christmas Class in a Glass