A cute movie about board game designers falling in love, Hallmark Channel’s Game of Love needed a tagline that quickly evoked this cuteness with an intriguing wink enough to get people to watch the film.
In addition to the winner, ROMANCE DOESN’T PLAY AROUND, other taglines I played with were:
PLAYING HEART TO GET
YOUR MOVE
ALWAYS PLAYED WITH BOWS ‘N EROS
HEART TO WIN
RELATIONSHIP ADVICE FOR DICE
FROM NO DICE TO PLAYING NICE